Chivas Regal is a brand of Chivas Brothers Ltd, part of the Pernod-Ricard group since 2001, which was founded in Aberdeen in 1801 by the brothers James and John Chivas. Chiavs Regal is a blend in different quality levels and maturation periods, which has existed since about 1860. The brand is very well known worldwide, but especially popular in Asia, where over 50% of the production is sold to China alone.
Scotland and Scotch whisky is a global trend, a development that has led to a flourishing whisky scene in Scotland. There is hardly a week that goes by in which there is no news about another new distillery being built or the reopening of a distillery that has been closed for a long time.
Scotland, together with Ireland, is today considered the motherland of whisky, whose roots there go back to around 1500 AD.
Chivas Regal is a brand of Chivas Brothers Ltd, part of the Pernod-Ricard group since 2001, which was founded in Aberdeen in 1801 by the brothers James and John Chivas. Chiavs Regal is a blend in different quality levels and maturation periods, which has existed since about 1860. The brand is very well known worldwide, but especially popular in Asia, where over 50% of the production is sold to China alone.
Scotland and Scotch whisky is a global trend, a development that has led to a flourishing whisky scene in Scotland. There is hardly a week that goes by in which there is no news about another new distillery being built or the reopening of a distillery that has been closed for a long time.
Scotland, together with Ireland, is today considered the motherland of whisky, whose roots there go back to around 1500 AD.